Albert-Weasker/niubigeo: more users now ask AI directly instead of clicking through a page of search

open-source AI brand visibility and competitor reports" />

Does AI recommend your product? Who shows up instead?

Enter a domain and see whether AI recommends you, which competitors appear, and which sources shape the answer.

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You shipped a product. Does AI know it exists?

More users now ask AI directly instead of clicking through a page of search results:

What tools should I use? What products exist in this category? What are the alternatives to this product? Which one should I choose?

Your website may already be indexed by search engines, but AI may still:

• miss your brand entirely;
• misunderstand your positioning;
• remember only part of your product;
• recommend competitors first;
• cite third-party pages while ignoring your official site.

NiubiGEO does not hide this behind an unexplained score. It shows the questions, answers, competitors, and sources so you can understand how AI sees your market.

What you get from one audit

Data source: Community Edition generates results with the provider API you configure. Every conclusion links back to the question, model answer, and citation sources behind it.

A report founders can actually read

NiubiGEO does not require you to understand a pile of GEO metrics. The report answers plain business questions:

Summary
├── Does AI recognize your product?
├── How does AI describe your brand?
├── Who are the confirmed competitors?
├── Which questions surface competitors more often?
├── Which important questions miss your brand?
└── Which sources support these conclusions?

The main report stays focused on readable conclusions. Full AI answers are collapsed by default and can be opened when you want to inspect the evidence.

Why open source?

We want every team to understand how they appear in AI answers at a low cost, with a way to verify every conclusion.

NiubiGEO lets you:

• self-host for free and use your own provider keys;
• review every test question before it runs;
• open the original AI answer behind each conclusion;
• inspect how brands, competitors, and citation sources were identified.

3-minute audit

Docker

git clone https://github.com/Albert-Weasker/niubigeo.git
cd niubigeo
cp .env.example .env

Add at least one provider key to .env:

OPENROUTER_API_KEY=
OPENAI_API_KEY=
ANTHROPIC_API_KEY=
GEMINI_API_KEY=
PERPLEXITY_API_KEY=
DEEPSEEK_API_KEY=

Start the app:

docker compose up --build

Open http://localhost:8787, enter a domain, confirm the brand, competitors, and questions, then run the audit.

You can also pull the published image:

docker pull ghcr.io/albert-weasker/niubigeo:v0.1.0-alpha

git clone https://github.com/Albert-Weasker/niubigeo.git
cd niubigeo
cp .env.example .env
npm install
npm run self-check
npm run server

npm run audit -- \
  --domain example.com \
  --provider openrouter \
  --models openai/gpt-4o-mini,perplexity/sonar \
  --prompt-count 8

npm run audit -- \
  --domain example.com \
  --keywords "category keyword,buyer intent keyword" \
  --competitors rival.com,other.com \
  --prompts "What are the best tools in this category?|What are the alternatives?"

Supported providers

See Provider-native web search for the exact execution paths and source-labeling rules.

Packages

The Docker image is published on GitHub Container Registry:

docker pull ghcr.io/albert-weasker/niubigeo:v0.1.0-alpha
docker pull ghcr.io/albert-weasker/niubigeo:latest

Bilingual by design

NiubiGEO supports English and Simplified Chinese. The language setting affects:

• the product interface;
• automatically generated monitoring questions;
• prompts sent to the provider;
• brand and competitor analysis;
• the final report.

NiubiGEO vs commercial AI visibility tools

Commercial AI visibility platforms are usually a better fit for teams ready to buy hosted software, proprietary datasets, and team workflows. NiubiGEO is for teams that want to start with open source, control their models and questions, and keep the evidence close.

The comparison below is based on public information from each product's official website, last checked on 2026-09-03. Product capabilities change over time; verify current details on the vendor's own website.

NiubiGEO vs Profound

• Choose Profound: Best for organizations that need hosted enterprise monitoring, mature marketing workflows, and large-scale data capabilities.
• Choose NiubiGEO: Best for teams that want to start free, self-host, choose their own models, and inspect the underlying evidence.

View Profound

NiubiGEO vs Peec AI

• Choose Peec AI: Best for marketing teams that want a hosted product for continuous brand tracking out of the box.
• Choose NiubiGEO: Best for users who do not want to start with a SaaS subscription and want control over questions, models, and data.

View Peec AI

NiubiGEO vs Otterly.AI

• Choose Otterly.AI: Best for teams that need hosted AI search monitoring, scheduled reports, and optimization workflows.
• Choose NiubiGEO: Best for teams that want to use their own API keys to quickly verify whether AI recommends their brand.

View Otterly.AI

NiubiGEO vs Semrush AI Visibility

• Choose Semrush: Best for teams already using Semrush that want AI visibility inside a broader SEO and marketing data stack.
• Choose NiubiGEO: Best for users who do not need proprietary SEO data and want an inspectable report around their own questions and models.

View Semrush AI Visibility

NiubiGEO vs Ahrefs Brand Radar

• Choose Ahrefs: Best for SEO teams that need large-scale keyword data, search demand, and AI visibility indexes.
• Choose NiubiGEO: Best for teams that want to define their own questions, run their own models, and start from a local auditable report.

View Ahrefs Brand Radar

NiubiGEO vs AthenaHQ

• Choose AthenaHQ: Best for organizations that need a full GEO workflow, action recommendations, and team collaboration.
• Choose NiubiGEO: Best for teams that first want to understand whether AI knows their brand, which sources it cites, and who the competitors are.

View AthenaHQ

NiubiGEO vs Scrunch

• Choose Scrunch: Best for teams that need enterprise monitoring, optimization guidance, and AI-agent content delivery.
• Choose NiubiGEO: Best for users who want to start with an open-source AI brand audit and keep the evidence chain visible.

View Scrunch

How it works

flowchart LR
    A[Enter domain] --> B[Discover brand and competitors]
    B --> C[Confirm real customer questions]
    C --> D[Call provider APIs]
    D --> E[Analyze answers and sources]
    E --> F[Generate readable report]

1. Enter a domain or product page.
2. NiubiGEO identifies the brand, aliases, category, keywords, and possible competitors.
3. The user confirms or edits the questions before any provider call.
4. The system calls the configured provider API.
5. NiubiGEO analyzes the target brand, competitors, recommendations, and provider-returned sources.
6. It generates a short, readable report where every conclusion links back to evidence.

Project status

NiubiGEO is currently v0.1.0-alpha: the core flow works, while interfaces, data structures, and report rules may still change.

• Multi-provider API audits
• Question confirmation before audit
• Brand and competitor discovery
• Confirmed competitors separated from possibly related brands
• Relevant source filtering
• Reports traceable to AI answers
• English and Simplified Chinese
• Scheduled monitoring
• Report comparison under the same audit conditions
• Report export package
• Provider Plugin SDK
• More providers and compatible endpoints

Need to verify what real users see?

Community Edition is for running your own API visibility audits. If you also need:

• human testing across countries and regions;
• consumer web UI checks for ChatGPT, Gemini, Claude, Perplexity, and similar products;
• screenshots, sources, and complete evidence packages;
• GEO optimization plans based on the competitive gaps found in the audit;

you can explore NiubiGEO Managed Service, powered by the NiubiStar global user network.